Four elements of social selling

LinkedIn measures your social selling efforts. Here's what adds up to your score and ways to improve them.

1. Establish your professional brand

Complete your profile with the customer in mind. Become a thought-leader by publishing meaningful posts.

Lining Navy nbsp;leather Jil Sander Boots Blue

2. Find the right people

Identify better prospects in less time using efficient search and research tools.

Sander nbsp;leather Jil Navy Boots Lining Blue

3. Engage with insights

Discover and share conversation-worthy updates to create and grow relationships.

4. Build relationships

Strengthen your network by connecting and establishing trust with decision makers.

Social selling leaders get better results

Social selling leaders create 45% more opportunities than peers with lower SSI.

Social selling leaders are 51% more likely to reach quota.

Black Down Martin Aston Jacket Moto Racing Hackett Hybrid Amr nxw84OYOqP

78% of social sellers outsell peers who don’t use social media.